Last year I had the opportunity of a lifetime to be in the live studio audience of April Bowles-Olin’s CreativeLive course on creating digital products. I learned so much about how and why to create digital products, plus I made some awesome new friends. I even sold my very first online course this past summer and doubled my income in six months, all thanks to what I’ve learned from April!
Is it any wonder that I’m heading back to be in the audience again?
Tomorrow I am taking another flight across country to beautiful San Francisco to attend April’s newest course on Creative Marketing. (If you haven’t RSVP’d, I’d totally recommend it! You will get April’s course workbook and access to the Facebook Group!)
The excitement is definitely building up, along with a wee bit of nerves.
I know that this course is going to rock as much if not more than her last course did. I’m sure this course will also challenge and stretch me.
Oh, and did I mention that I created a super cool bonus PDF that you can get if you purchase the course. I’m so hyped that April allowed me the opportunity to share some of my expertise in this way.
As for what I am excited to learn, there are 3 major areas that I know I’m going to be writing ferociously down in my notebook while sitting in the audience. Here they are:
- How to write in my brand voice-
I know a lot about Branding, but having a unique Brand Voice (one that is a reflection of myself) is hard to develop if you don’t take the time. I’ve been working on my writing for a while now, but my voice is still a “baby” at this point and needs some extra TLC to grow and flourish. I’ve been working with the talented Kris from With A K Writing, and I am starting to trust that I am a capable writer but that I just need some daily free writing practice to improve my writing.
During the segments that involve writing and trusting your voice, I am so going to be writing notes like a fiend.
2. Kickin’ my email marketing plan into full gear-
I am going to be completely transparent here…I did not have an email list until after I had been in business for over a year! Yikes. This seriously is one of the biggest mistakes I’ve made in my online business.
Now, I have an email list but I still feel so unsure of what to send out. I’m super paranoid about people not liking what I have to say, that I just don’t say anything at all. And when I get an unsubscribe, dude! my feelings get hurt. I turn it on myself and think “What am I doing wrong?” I know that April has a wealth of knowledge for us in this area, so I’m looking forward to it.
3. How to move past the perfectionism syndrome that likes to keep me stuck-
So, I am pretty sure that this is something that I need to tackle on my own, but I know that April’s creative approach to marketing is about what works best for you, your business and your brand. I think that sometimes we just need someone to come along and say things in a unique way for it to click in our heads.
I’m thinking that a creative approach that allows me to do what is best for me and skip all the unnecessary things that people say you HAVE to do, will get me past my perfectionism. Coming up with a plan that I take joy in completing each day will be what I focus on learning here.
I am beyond stoked!
What about you? What are you dying to learn about marketing? Please tell me in the comments below. I will be there in the studio audience cheering you along to success!
This post is a part of the Double Your Followers blog tour to spread the word about April Bowles-Olin’s upcoming CreativeLive course. Does hearing the word ‘marketing’ make your armpits start to drip with anxiety? Are you terrified of sounding salesy or like you have the personality of a dead blowfish? If so, come join me and 2,500+ entrepreneurs who’re taking April’s latest CreativeLive course, Double Your Followers with Creative Marketing. You can RSVP and watch for FREE. Yep, free. High fives, wildflowers, wine samples. Who doesn’t love free? #bellelive